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Circular Economy is the Solution

Every year, over 350 million tons of plastic waste are generated. More than 60% of it comes from consumer goods, and only 9% is recycled. In Norway, we have one of the highest per capita consumption rates, so we need more circular services.

We understand that solving the waste problem on your own can seem like an impossible task. That's why the circular service På(fyll) exists.

Reusing Plastic Packaging

One way to contribute to a greener and more environmentally friendly society is to reduce the use of single-use plastic packaging. We give Norwegian households and individuals the opportunity to participate in the environmental effort by reusing packaging for various cleaning and soap products.

To achieve the climate, environmental, and sustainability goals we have committed to by 2030, Norway needs more circular services like På(fyll). Services that help you lead a greener life. We must transition from today's use-and-dispose mentality to a circular economy and reuse, as reflected in the National Strategy for a Green Circular Economy.

Circular Economy

What is Circular Economy?

In a circular economy, products are used repeatedly in a loop to reduce waste. The transition from a linear to a circular economy requires a change in mindset, as well as changes in design, production, and production methods.

Consumers need the opportunity to make environmentally friendly choices without sacrificing their everyday needs. It's about using resources more efficiently. If we can transition to a circular economy, we will reduce greenhouse gas emissions and other pollution while opening up new green business models.

In UN Sustainable Development Goal 12: Responsible Consumption and Production among other things, it is stated that we must significantly reduce waste through prevention, reduction, recycling, and reuse by 2030.

På(fyll)'s Role in the Circular Economy

Norway and Norwegians are lagging behind in terms of the circular economy. However, a green wave is sweeping through Europe, and new requirements for circular practices are on the horizon. På(fyll) is sustainable from the ground up. The entire idea behind our service is to save the climate and the environment from unnecessary plastic packaging use. Additionally, we make your daily life easier and greener. We also hope to inspire other Norwegian businesses to come up with circular services.

The important transition is happening now. Circular Norway, which is a driving force for transitioning Norwegian businesses and municipalities to a circular economy, collaborates with leading environmental initiatives in Europe with the goal of enabling Norway to meet the climate and sustainability targets of the Paris Agreement.


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